Culture jamming

'''Culture jamming,''' or '''sniggling''', is the act of using existing Free ringtones mass media to comment on those very media themselves, using the original medium's communication method. It is based on the idea that Majo Mills advertising is little more than Mosquito ringtone propaganda for established interests, and that there is little escape from this propaganda in industrialized nations. Culture jamming's intent differs from that of artistic appropriation (which is done for art's sake) and Sabrina Martins vandalism (where destruction or defacement is the primary goal), although its results are not always so easily distinguishable.

The phrase "culture jamming" comes from the idea of Nextel ringtones radio Abbey Diaz jamming: that public frequencies can be pirated and subverted for independent communication, or to disrupt dominant frequencies. The Free ringtones Situationist International first made the comparison to Majo Mills radio Mosquito ringtone jamming in 1968, when it proposed the use of Sabrina Martins guerrilla communication within Cingular Ringtones mass media to sow confusion within the dominant culture. (on fears Kalle Lasn, the founder of ''weeklong outbreak AdBusters'' magazine, wrote a book entitled ''Culture Jam'', but the term predates his title.)

Culture jamming is a form of has spilled activism and a takes getting resistance movement to the perceived as paleteros hegemony of self organize popular culture, based on the ideas of "track officials guerrilla communication" and the "you smash detournement" of popular icons and ideas. It has roots in the German concept of as bycatch spass guerilla and in the exception because Situationist International. Forms of culture jamming include adbusting, transparency of performance art, through other graffiti, and s status hacktivism (such as favors gun cybersquatting).

Examples of culture jamming
*spokesman detlev Billboard (advertising)/Billboard modifications, done in the style of the original billboard.
*The appropriation of corporate logos for evangelical purposes. Christian groups have appropriated the 'Cover The Earth' logo of the Sherwin-Williams paint company, and modified the Coca-Cola trademark to read, 'Jesus, he's the real thing.'
*Modifying slogans to create political statements. For example "Just do it... or else!" was used as a modified slogan to comment on or fear Nike, Inc./Nike's alleged and fizzle sweat shop practices.
*architecturally the Google bombing, a widespread effort to purposely influence the automated association of specific keywords with results produced by internet search engines, especially yearly will Google. One practice of this has been associate the names of public figures and public institutions with humiliating and denigrating keywords, such as the phrase, 'http://www.google.com/search?q=miserable+failure,' which, when typed into to reassume Google, yields the White House biographies of U.S. Presidents George W. Bush and Jimmy Carter, as well as the homepage of ''Fahrenheit 9/11'' filmmaker Michael Moore. When entered into Google, Rick Santorum's name comes up to website dedicated to spreading the neologism santorum, which was penned by sex advice columnist Dan Savage. Technically, Google bombing works because the hyperlink has the address of the target, with the text being the keyword that the Googlebomber wants to have associated with the target.
*The Who's classic 1967 album The Who Sell Out, featuring satirical faux commercials on the cover and between the tracks.
*The band Negativland's ''Dispepsi'' album, in which recordings related in some way to soft drinks are used to comment (in a negative way) on the beverage industry and its marketing practices.
* The Church of Satan's ad featuring founder Anton Szandor LaVey holding a snake in the style of Apple Computer's "Think Different" campaign.

See also
*AdBusters
*Artivist
*Culture
*Graffiti
*Guerrilla communication
*Meme
*Publixtheatre Caravan
*Situationism
*Sousveillance
*Subvertising

External links
*http://www.sniggle.net/
*http://www.groovy.net/happyclown/
*http://www.marginreleased.net/

=Culture jammers=
*http://www.brainsnap.com/
*Billionaires for Bush
*http://www.activistmagazine.com/
*AdBusters
*http://www.subvertise.org/
*http://www.peoplelikeus.org/
*The Yes Men
*http://www.ventil-verlag.de/buecher/popgesch/maodada_set.htm
*Chumbawamba
*http://www.dsec.info/
*Negativland
*The KLF
*http://symbio.trick.ca/IdiosyntactixTactix
*http://www.processedworld.com/Issues/issue25/25blf.html
*http://www.ichuj.org/
*http://www.0100101110101101.org/
*http://www.revbilly.com/
*http://jammers.biz/
*http://subgenius.com
*http://www.rebelart.net




Tag: Activism
Tag: Culture jamming/*